Now here’s something cool: Noor Tagouri, a 22-year-old journalist and self-proclaimed storyteller, has teamed up with LSNP (Lis’n Up Clothing) to go beyond fundraising and ad campaigns to raise awareness and money in the fight against human trafficking. She created a line–the Noor Effect–that’s made up of so much more than t-shirts with slogans and logos.
The line features clothing with “Girl” slashed out and scrawled backwards, an homage to the work of artist Jean-Michel Basquiat. Noor said that Basquiat’s quote, “I cross out words so you will see them more; the fact that they are obscured makes you want to read them” is the inspiration for the design of her clothing.
But the clothing isn’t just about awareness–half of the proceeds from the Noor Effect will be going to Project Futures, which funds prevention efforts and support for human trafficking victims.
The Noor Effect is on the road, and the line will be appearing in pop-ups all around the country. The final stop is tomorrow in Boston, so if you’re in the area, check it out!